Higher new tariffs are threatening retail holiday sales, creating deep consequences for stores and manufacturers, especially Main Street retail. Products may be delayed or never arrive at all, leaving retailers with empty shelves during the most critical sales season of the year. For the goods that make it in time, higher prices—driven by increased costs such as shipping, tariffs, unloading, and trucking—could dampen consumer demand and shrink profit margins.
What can you do?
Below is our action plan for retailers faced with disruption. The time to act is now. Planning is critically important regardless of any temporary tariffs adjustments.
Now more than ever we need to remain connected and supportive. We have seen some extremely helpful communications from trade associations, brands, and showrooms to retailers—sharing their perspective but also counsel on how to make adjustments to your business. Some key points we want to share:
Below are some important resources on the topic of business, tariffs, and retail.